Marketing / 179 posts found

Moz’s Mid-Year Retrospective: Exciting Upgrades from the First Half of 2018

by I'm Struggling
Posted by NeilCrist Every year, we publish an overview of all the upgrades we’ve made to our tools and how those changes benefit our customers and Moz Community members. So far, 2018 has been a whirlwind of activity here at Moz — not only did we release a massive, long-awaited update to our link building tool, we’ve also been improving and updating systems and tools across the board to make your Moz experience even better. To that end, we’re sharing a mid-year retrospective to keep up with the incredible amount of progress we’ve made. We receive a lot of amazing […]

OneTrust releases first free assessment tool for the new California privacy law

by I'm Struggling
The company is adding the emerging California privacy requirements, as well as those of other states and countries, to its GDPR-ready Compliance suite. The post OneTrust releases first free assessment tool for the new California privacy law appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

7 ways digital marketers use what happens on calls to optimize ROI

by I'm Struggling
The next marketing revolution is here. It’s voice. Please visit Search Engine Land for the full article. Read more: feeds.searchengineland.com Please follow and like us:

100+ Internet Marketing Concepts Simplified So Even Your Granny Can Understand Them

by I'm Struggling
Hey newbie, I can feel your pain. I know how it feels when everyone’s using terminologies and throwing around abbreviations that you’ve no idea about. CTA, PPC, CPM, skyscraper technique, tripwire, lead magnet, PBN, DA, PA, DR. Wtf!! It can all look really complex and overwhelming. But it really isn’t so difficult. In fact, there’s nothing complex about internet marketing. It’s the same marketing principles applied using the internet. People like to make things complex because it makes them look intelligent. But I’m here to change that. In this post, I’ll simplify more than 100 internet marketing concepts for you. […]

Viant’s updated TV platform knows what you’re watching — and can immediately re-target your mobile devices with the same ad

by I'm Struggling
The people-based ad tech firm has enlarged its automatic content recognition platform to deliver related ads in near-real time to other devices. The post Viant’s updated TV platform knows what you’re watching — and can immediately re-target your mobile devices with the same ad appeared first… Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

5 Tips to Choosing Your Winning Business Domain Name

by I'm Struggling
Making a great first impression starts with your domain name. The post 5 Tips to Choosing Your Winning Business Domain Name appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

Is YouTube serving up more pre-roll & mid-roll video ads?

by I'm Struggling
SEO consultant and podcast host Dan Shure spotted six total ads displayed during a 17-minute video. Please visit Search Engine Land for the full article. Read more: feeds.searchengineland.com Please follow and like us:

Advertisers will soon have AdWords tools to test & measure creative elements of YouTube video ads

by I'm Struggling
YouTube’s new creative suite — which includes Video Experiments, Video Creative Analytics, YouTube Director Mix and Video Ad Sequencing — is still in beta. The post Advertisers will soon have AdWords tools to test & measure creative elements of YouTube video ads appeared first on Marketing… Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

How to hire the right people for your marketing team

by I'm Struggling
What are the essential skills for a mature marketing team? Please visit Search Engine Land for the full article. Read more: feeds.searchengineland.com Please follow and like us: