Marketing / 432 posts found

New report: Consent management platforms are purchased less often than other privacy tools

by I'm Struggling
According to TrustArc and the IAPP, that may be because consent management has too many ‘cooks in the kitchen.’ The post New report: Consent management platforms are purchased less often than other privacy tools appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

The small business owners guide to conquering SEO: The glossary

by I'm Struggling
Own a small business and struggle with SEO? Contributor Doc Sheldon has created a glossary of essential SEO terms to help small business owners improve their understanding and knowledge of SEO. Please visit Search Engine Land for the full article. Read more: feeds.searchengineland.com Please follow and like us:

Report: Most consumers think companies aren’t doing enough to protect their data

by I'm Struggling
A majority of consumers surveyed also say that the US government should get involved by mandating stricter privacy and security standards. The post Report: Most consumers think companies aren’t doing enough to protect their data appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

How to use SEO for big ROI during back-to-school and other sales events

by I'm Struggling
Contributor Karen Bone reviews how to use SEO and content campaigns to boost revenue before, during and after major sales events. The post How to use SEO for big ROI during back-to-school and other sales events appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

Twitter shares how it ranks search results after being accused of shadow banning accounts

by I'm Struggling
The company confirmed it does not shadow ban accounts. There had been a problem, but it was isolated to its auto-suggestion feature for search. The post Twitter shares how it ranks search results after being accused of shadow banning accounts appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

Join SiriusDecisions and Openprise for ‘Key Marketing Ops Capabilities to Boost Revenue’

by I'm Struggling
Live Webinar: Tuesday, August 7, at 1:00 PM ET (10:00 AM PT) Please visit Search Engine Land for the full article. Read more: feeds.searchengineland.com Please follow and like us:

Facebook looks to monetize WhatsApp with new Business API & ads that open chats in the messaging app

by I'm Struggling
The new Facebook ads that click to WhatsApp open a pre-filled chat so that users can easily message the business via the app. The post Facebook looks to monetize WhatsApp with new Business API & ads that open chats in the messaging app appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

LinkedIn overhauls Campaign Manager for marketers managing high-volume accounts

by I'm Struggling
The redesigned tool includes personalization options, one-click campaign breakdowns for reporting and new search capabilities. The post LinkedIn overhauls Campaign Manager for marketers managing high-volume accounts appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

How to implement an Account-Based Marketing strategy

by I'm Struggling
Instead of focusing on single leads, more and more B2B companies are increasing their ROI by focusing on accounts. Please visit Search Engine Land for the full article. Read more: feeds.searchengineland.com Please follow and like us:

Key Marketing Ops Capabilities to Boost Revenue

by I'm Struggling
Live Webinar: Tuesday, August 7, at 1:00 PM ET (10:00 AM PT) Please visit Search Engine Land for the full article. Read more: feeds.searchengineland.com Please follow and like us: