Marketing / 89 posts found

New Forrester report: ‘Speech analytics has found its voice with AI’

by I'm Struggling
The firm’s first evaluative report on this space rates vendors who leverage AI to turn phone calls into action items, voice-of-customer results and marketing opportunities. The post New Forrester report: ‘Speech analytics has found its voice with AI’ appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

The myths that keep you from winning on Amazon

by I'm Struggling
If you’re still hanging onto best practices from years gone by, contributor Andrew Waber says it’s time to let go if you want to improve your performance. The post The myths that keep you from winning on Amazon appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

Are your marketing efforts hurting sales? The need for a consistent view of the consumer journey

by I'm Struggling
Marketing professionals working with brands large and small across the world are facing a problem. Measuring marketing impact and quickly finding ways to drive a higher ROI has never been easy – many of the tools upon which we rely were developed when we were primarily marketing on a handful of… Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

Namogoo launches service to track personal data leakage through third parties

by I'm Struggling
The firm says its new GDPR Insights is the first to utilize a JavaScript tag to determine what data is shared to outside services. The post Namogoo launches service to track personal data leakage through third parties appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

Perengo launches DSP optimized for recruitment ads

by I'm Struggling
The San Francisco-based company says the platform is the only one that is fully automated and focused on this industry. The post Perengo launches DSP optimized for recruitment ads appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

Facebook gives autoplay video ads in Messenger a go

by I'm Struggling
A Facebook spokesperson says they’re in the “beginning stages” of placing video ads in Messenger. The post Facebook gives autoplay video ads in Messenger a go appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

US Supreme Court clears the way for sales taxes on all e-commerce sales

by I'm Struggling
The court said that states were being harmed by the inability to collect taxes from e-commerce sellers. The post US Supreme Court clears the way for sales taxes on all e-commerce sales appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

Supremacy Sweepstakes

by I'm Struggling
http://upvir.al/ref/BM14874962 Please follow and like us:

Salesforce adds more intelligence with Datorama purchase

by I'm Struggling
The AI-powered marketing analytics platform will help the CRM leader generate insights from multiple data streams. The post Salesforce adds more intelligence with Datorama purchase appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

Twitter now removing 214% more spammy accounts YoY as it ramps up efforts against bad actors

by I'm Struggling
After announcing it acquired Smyte to help improve safety initiatives, Twitter outlined new ways it is fighting malicious content and spam. The post Twitter now removing 214% more spammy accounts YoY as it ramps up efforts against bad actors appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us: