a-from sel / 10 posts found

The ultimate guide to HTTP status codes and headers for SEO

by I'm Struggling
Do you understand how HTTP protocol works and the impact it has on crawling and indexing web pages? No? Here’s a guide written by Contributor Barry Adams on HTTP status codes and headers that will make it easier to learn. The post The ultimate guide to HTTP status codes and headers for SEO… Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

How to project SEO traffic levels and avoid saying, ‘It depends’

by I'm Struggling
in News
Establishing a baseline and understanding historical trends helps forecast traffic trends and alerts you when traffic changes. Contributor Simon Heseltine lists steps you can take to predict incoming traffic and changes to your site. The post How to project SEO traffic levels and avoid saying,… Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

Structuring paid search campaigns: Segmentation vs. aggregation

by I'm Struggling
Contributor Megan Taggart recommends regularly auditing paid search accounts to assess the need for segmentation or aggregation which will bring value to your marketing programs. The post Structuring paid search campaigns: Segmentation vs. aggregation appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

15 checks you should make when choosing a link partner

by I'm Struggling
How can you best evaluate a site to determine whether it’s a good linking partner? Contributor Julie Joyce outlines 15 things you need to check including site hacks, poor quality content, traffic and more. The post 15 checks you should make when choosing a link partner appeared first on Marketing… Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

Ask the SMXpert – Optimizing for voice search & virtual assistants

by I'm Struggling
SMXpert Upasna Gautam continues the Q&A from SMX Advanced and discusses a number of topics including creating the right content, using homonyms, stressed words and quality metrics when optimizing for voice search. The post Ask the SMXpert – Optimizing for voice search & virtual… Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

Link to my awesome content, please!

by I'm Struggling
Your content may be terrific, but if you lack a smart outreach plan, you’re going to fall short, says contributor Jeremy Knauff. Here are several tactics and email templates you can use to execute a thoughtful link-building outreach campaign. The post Link to my awesome content, please! appeared… Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

Be careful what content you cut from your site

by I'm Struggling
Contributor Janet Driscoll Miller helps you determine how to make your website lean and mean without eliminating big traffic drivers. The post Be careful what content you cut from your site appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

How to use SEO for big ROI during back-to-school and other sales events

by I'm Struggling
Contributor Karen Bone reviews how to use SEO and content campaigns to boost revenue before, during and after major sales events. The post How to use SEO for big ROI during back-to-school and other sales events appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

SMX Advanced session recap: Mobile-first and AMP

by I'm Struggling
Contributor Patrick Stox recaps an advanced SEO session where speakers shared how to perform audits in a mobile-first world and tactics to maximize the effectiveness of your AMP content. The post SMX Advanced session recap: Mobile-first and AMP appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

Google Marketing Live: Here come fully automated ads & campaigns for Local, Shopping & more

by I'm Struggling
Google announces machine learning-loaded initiatives at its annual advertiser event. The post Google Marketing Live: Here come fully automated ads & campaigns for Local, Shopping & more appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us: