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4 Reasons You Should Use Bing Ads

by I'm Struggling
geralt / Pixabay Once you have your Google paid search strategy in place, you can wipe your hands on your pants and call it a day, right? Not quite. Google Ads is going to be a big part of any paid search strategy, but they are far from the only game in town. Microsoft’s Bing is the #2 search engine, grabbing about 24 percent (34 when you include Yahoo/Gemini) of the desktop search market share. If you are neglecting Bing Ads, you are missing out on the eyeballs of about 500 million users conducting over 6 billion searches per month. […]

6 Amazing Marketing Tools You Haven’t Heard Of Yet [IMPACT Toolbox Nov. 2018]

by I'm Struggling
How many apps and tools do you use on a weekly basis? How about every day? 5? 10? If you’re a marketer, that number is likely more than you can count on one hand — and that doesn’t include anything administrative or personal, or all of the standard tools you use to do your job (email client, calendar, word processor, the list goes on…). The number of marketing technology and tools available has exploded in the last decade. (That growth rate may slow down next year, but more on that here.) Across all categories, there are thousands to choose from […]

The 36 Best Instagram Captions for Every Type of Post

by I'm Struggling
in News
If you’re anything like me, you take about four minutes choosing a filter for your Instagram photo, and about four hours deciding on a caption. Worst of all, after much creative effort and advice from friends, I’m usually barely able to write a caption that goes beyond, “Had a fun day with friends!”. And I’m a writer — go figure.Next time you’re contemplating a caption to go with your Instagram photo, take a look at our complete list of captions for any mood you need to evoke. Funny Instagram Captions My favorite exercise is a cross between a lunge and […]

What SEOs Can Learn from AdWords – Whiteboard Friday

by I'm Struggling
Posted by DiTomaso Organic and paid search aren’t always at odds; there are times when there’s benefit in knowing how they work together. Taking the time to know the ins and outs of AdWords can improve your rankings and on-site experience. In today’s edition of Whiteboard Friday, our fabulous guest host Dana DiTomaso explains how SEOs can improve their game by taking cues from paid search in this Whiteboard Friday. Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription Hi, my name is Dana DiTomaso. I’m President and Partner at Kick Point, […]

What the Local Customer Service Ecosystem Looks Like in 2019

by I'm Struggling
Posted by MiriamEllis Everything your brand does in the new year should support just one goal: better local customer service. Does this sound too simple? Doesn’t marketing brim with a thousand different tasks? Of course — but if the goal of each initiative isn’t to serve the customer better, it’s time for a change of business heart. By putting customers, and their problems, at the absolute center of your brand’s strategy, your enterprise will continuously return to this heart of the matter, this heart of commerce. What is local customer service in 2019? It’s so much more than the face-to-face […]

20 YouTube Tricks, Hacks, and Features You’ll Want to Know About This Year (de-de)

by I'm Struggling
When people talk about today’s most popular social sharing websites, YouTube often gets left out of the conversation in favor of sites like Facebook and Twitter. But don’t be fooled: YouTube has a lot going for it. Although Facebook might be the largest social networking site, YouTube has the second greatest reach after Facebook in terms of general usage. It’s also the second biggest search engine behind its parent company, Google. And there are a ton of cool things you can do with YouTube that you might not know about, whether you use YouTube to watch videos, post them, or […]

Stop monthly newsletters: Learn how to make the most of your email list

by I'm Struggling
Nurture your email subscribers with a sequencing strategy, taking care to identify where customers are on the buyer’s journey, and providing great content. The post Stop monthly newsletters: Learn how to make the most of your email list appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

How his YouTube Channel Makes $50,000 PER MONTH

by I'm Struggling
Here’s how Jeremy from Financial Education was able to scale up his online business from scratch and grow it to a $50,000 per month business…enjoy! Add me on Snapchat/Instagram: GPStephan Jeremy’s Channel: https://www.youtube.com/channel/UCnMn36GT_H0X-w5_ckLtlgQ Join the private Real Estate Facebook Group: https://www.facebook.com/groups/therealestatemillionairemastermind/ Get $50 off for a LIMITED TIME with code ThankYou50 – The Real Estate Agent Academy: Learn how to start and grow your career as a Real Estate Agent to a Six-Figure Income, how to best build your network of clients, expand into luxury markets, and the exact steps I’ve used to grow my business from $0 to over […]

Your customers aren’t waiting till Black Friday, neither should you

by I'm Struggling
Research shows the shopping season starts well before Black Friday, and savvy marketers plan how to retain all those new customers. The post Your customers aren’t waiting till Black Friday, neither should you appeared first on Marketing Land. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com Please follow and like us:

How to Unlock the Power of Google My Business Search Queries

by I'm Struggling
Google My Business Insights’ Search Queries is a fantastic tool that helps you understand how visitors are finding your GMB profile. Here, contributor Ben Fisher explains how to use them to inform your on-site content and ads strategies. Google My Business Insights presents a fantastic opportunity to learn the behavior of people who are searching for a business, and it can help you make changes to your strategy based on quantifiable (albeit sometimes off) data. Google’s official definition of Insights is that it “focuses on how customers find your listing on Search and Maps, and what they do after they […]